The Highest-Impact
Local Advertising
Hitting Mailboxes.
There's a reason our product has the strongest redemption rate in direct mail.
The format conveys extreme value.
Brand your business on a plastic laminate — it hits different.
A Community-Powered
Local PopCard,
Delivered
to Every Mailbox.
We've spent decades deploying direct mail campaigns across every industry — restaurants, dental, HVAC, auto, legal, fitness, you name it. We know what gets opened, what gets kept, and what ends up in the trash. LocalPopCards are the answer.
The problem? A standalone plastic mailer costs $5,000+ per drop — and you need multiple drops per year to build real awareness. That math doesn't work for most local businesses. So we built LocalPopCard to change that — 10 businesses share one premium campaign, splitting the cost while keeping the full impact. Now you can afford to show up in mailboxes consistently, not just once.
This is the format that works. Now every local business can compete.
The LocalPopCard Changes Everything
10 local businesses share one premium direct mail campaign — each one has their own die-cut ad space that pops right out. Consumers slip it in their wallet and carry YOUR offer with them until they're ready to use it.
Each pop-out is 2" × 3.375" on the front and back — 4" × 3.375" of total ad real estate per business. That's the size of a business card, credit card, gift card, and Facebook ad impression rolled into one tangible piece of plastic.
Hover over each pop-out to see it in action
Paper mailers? What is someone supposed to do — rip out the coupon?
Cut it with scissors? That's never happening.
10 Businesses.
One Campaign.
A multi-business mailer that splits the cost — not the impact. Every business receives category exclusivity.
4" × 3.375" Ad Real Estate
Front and back space on every pop-out. Your logo, offer, QR code, and branding — all yours. 13.5 sq in total.
Wallet & Purse Ready
Credit card size fits right in. Your brand lives in their wallet for weeks — not in the trash on day one.
QR Code Tracking
Each card has a unique QR code linking straight to your phone number, email, website, booking page, menu, or wherever you want. Every scan is tracked.
Paper Postcards
vs.
Plastic Laminated Cards
This isn't a fair fight.
Standard 9×12 Paper Co-Op
Plastic Pop-Out Card
Enterprise-Level
Marketing.
Small Business Price.
Big brand impact at a fraction of the cost — built for the businesses that actually power your neighborhood.
What Does It Actually Cost to
Reach 5,000 Addresses?
Spoiler: way less than you think.
Sources: WordStream 2025 Google Ads benchmarks (avg CPC $5.26, home services $7.85+, attorneys $8.58) and Meta Ads industry data. Most SMBs spend $1K–$10K/mo on paid digital ads.
Maximum Exposure.
Minimum Waste.
The highest-impact advertising format in direct mail — delivered to the exact communities where your next customers live.
Open Rate
Up to 90% of direct mail gets opened — compared to just 20–30% for email. No spam folders, no algorithms.
Brand Recall
Consumers remember a brand after receiving direct mail at nearly double the rate of digital ads (70% vs 44%).
vs 17 Seconds
The average lifespan of direct mail is 17 days. An email? 17 seconds. Plastic cards last even longer.
Try a Business
39% of consumers say they try a business for the first time because of direct mail. New customers, delivered.
Go Online After
70% of people are driven to an online action after receiving direct mail — visiting a website, scanning a QR code, or searching.
Have Digital Fatigue
58% of consumers feel overwhelmed by digital brand messages. Direct mail cuts through the noise.
We Handle Everything
From design, printing, postage, and postal paperwork, we take care of it all.
Sign Up
Select your town and campaign drop date. Lock in your category-exclusive spot on the next mailer.
Design Team
An artist will review your creative and build your die-cut card for approval. Approval must be received by the 10th of the month.
Sent to the Printer
5,000 campaigns printed at the highest quality at our in-house facility.
USPS Delivers
5,000 mailboxes per zone based on your town selection. 100% exposure.
One Spot. Maximum Impact.
Each pop-out is a business card, credit card, gift card, and ad impression — all in one. Front and back, 4" × 3.375" total space per business.
10 spots available per campaign.
A standalone plastic mailer to 5,000 addresses would cost you ~$5,000. We do it for a fraction.
Each pop-out: 2" × 3.375" front + back = 4" × 3.375" Total Ad Real Estate
2" × 3.375" front + back • Full-color • Die-cut • Plastic laminated
per mailer drop • 5,000 homes • ~$0.13/home
No payment today — we'll contact you to finalize
Lake County, IL
Want to lock in your category before we launch?
A Marketing Calendar
Built Around
Your Town
Run a single drop. Every other month. Once a quarter or one a month. Run a custom rotation across neighboring towns. There's no contract — but if you want a plan, we'll build one for you.
Common Questions
Paper mailers hit the trash.
Plastic cards convey value.
Which one do you want for your business?
No contracts • Free design • Starting at $699